Wednesday, April 6, 2016

WTO draws up strategic tourism

The World Tourism Organization (WTO) will draw up Mozambique’s new strategic tourism development plan, a document that is intended to guide the development of the sector until 2024, reported trade newspaper Turisver.At the request of the Ministry of Tourism, with the support of the World Bank, the WTO will send a team of advisers to Mozambique in order to prepare the strategic plan in collaboration with ministry staff and other tourist agents.The document will chart the way forward for tourism in Mozambique so that the sector can be a catalyst for faster economic growth and the create jobs, aiming also to position Mozambique as a leading tourist destination in Africa over the next decade.The important aspects of this strategy, according to the WTO, include institutional development of the sector, marketing and brand development and business planning, human resource development, quality of hospitality and sustainable tourism development, especially in protected areas.


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